Keyart — Last Call for the Bayou
Tools Adobe Photoshop
Research & Design Smithsonian In-House Design, Arnold Hidaka (Creative Director), Chris Pattison (Senior Designer)
Issue Editorial and consumer marketing wanted keyart to be created in-house for a 5 part digital mini-series which would be hosted on Smithsonian Channel. Winner of Jackson Wild Media Awards in the Limited Series Short Form category, the documentary is about the reality of climate change in the Mississippi Delta.
Process A collaborative effort between three designers; each designer was tasked to create their own iteration of keyart for the mini-series. Consumer marketing chose my draft as the keyart to be moved forward with.
Tools Adobe Photoshop
Research & Design Smithsonian In-House Design, Arnold Hidaka (Creative Director), Chris Pattison (Senior Designer)
Issue Editorial and consumer marketing wanted keyart to be created in-house for a 5 part digital mini-series which would be hosted on Smithsonian Channel. Winner of Jackson Wild Media Awards in the Limited Series Short Form category, the documentary is about the reality of climate change in the Mississippi Delta.
Process A collaborative effort between three designers; each designer was tasked to create their own iteration of keyart for the mini-series. Consumer marketing chose my draft as the keyart to be moved forward with.
Redesign — Building Star Trek
Style Guide Smithsonian Channel 2019
Tools Adobe Photoshop
Research & Design Jenny Du
Issue Partner marketing wanted to push a more colorful and interesting keyart concept for this particular show to use for paid ads on Amazon, Roku, and Facebook. Original advertisements were distributed online in August 2019.
Style Guide Smithsonian Channel 2019
Tools Adobe Photoshop
Research & Design Jenny Du
Issue Partner marketing wanted to push a more colorful and interesting keyart concept for this particular show to use for paid ads on Amazon, Roku, and Facebook. Original advertisements were distributed online in August 2019.
Retouch — Supercar Superbuild
Tools Adobe Photoshop
Design Jenny Du
Issue Existing show keyart needed to be revamped as the original image was difficult to work with for ViacomCBS' streaming service purposes. Image was retouched and extended to fit in all platform cases where the show is distributed.
Tools Adobe Photoshop
Design Jenny Du
Issue Existing show keyart needed to be revamped as the original image was difficult to work with for ViacomCBS' streaming service purposes. Image was retouched and extended to fit in all platform cases where the show is distributed.